MAM is the University of Michigan's largest student organization for marketing consultation, providing students hands-on experience with real clients. Nearly 100 businesses have trusted our teams with their campaigns, from local Ann Arbor staples to startups making their mark in Michigan.
Local businesses get campaigns backed by firsthand research, and students get to problem-solve in ways they can't in a classroom. With tight budgets and hard deadlines, we guide members through actual stakes.
Popular majors
Popular majors
Popular majors
We work with ten client teams every semester — coffee shops, startups, nonprofits, and everything in between. Each one is offered professional-grade marketing strategy and creative execution to help them reach new customers and grow. You'll probably recognize a few.
MAM brings together students from all kinds of majors. From business and design to psychology and theater, the only thing required is your genuine curiosity; we’ll help with the rest — your portfolio, your resume, your leadership skills. Along the way, you might find some of your closest friends at Michigan, too!
“MAM makes you think outside the box. The people I've met, the resources I've gained, and the leadership skills I've learned are irreplaceable! The best part about MAM is the fact that most clients are real local businesses; you can connect with the community while learning a lot about marketing along the way.”
Brooke Adams
Former VP of Marketing
“Without MAM I would not have been able to get my internship this past summer. Not only was my experience in the club a great talking point during the interview, MAM gave me the training to create a strong resume and do well in an interview.”
Kaitlyn Tom
Former VP of Client Relations
“The MAM team never fails to meet deadlines with quality outputs; our marketing and advertising have improved so much and we are now able to think in creative ways and leverage resources, which used to be a big challenge. As a non-profit, we don't have the budgets to hire professionals in advertising and marketing but having our partnership with MAM makes us feel like we have a marketing team right here with us!”
Beverly Louis
Head of Communications at Mann
“As a freshman, I was shy and often second-guessed my insights and team contributions. Being a part of MAM each semester has honed not only my communication skills, but also my confidence tremendously. The hands-on experience in strategy, creativity, and management this organization offers is outstanding and has truly prepared me for a career in the field.”
Eliz Akgun
Former Account Director
“MAM has been a great way for me to feel as though I am making an actual impact in the Ann Arbor community. Every client I've worked with benefits so much from the work we are able to do for them, and in turn, it helps make me feel like I truly have a place in Ann Arbor.”
Addison Bassock
Former Market Research Team Member
Applications for Fall 2026 open soon! Join the mailing list to be the first to know :)
